2006 AMA Flat Track Championship Spectator Demograhics
Age
| Under 16 |
 0.89% (3
) |
| 16-17 |
 1.48% (5
) |
| 18-20 |
 2.37% (8
) |
| 21-24 |
 2.67% (9
) |
| 25-29 |
 3.56% (12
) |
| 30-34 |
 1.48% (5
) |
| 35-39 |
 7.12% (24
) |
| 40-44 |
 10.68% (36
) |
| 45-49 |
 16.32% (55
) |
| 50-54 |
 16.62% (56
) |
| 55-64 |
 24.33% (82
) |
| 65 or over |
 12.46% (42
) |
Gender
| Male |
78.04% (263
) |
| Female |
21.96% (74
) |
Marital status
| Married |
63.80% (215
) |
| Single (never married) |
17.51% (59
) |
| Separated/divorced |
15.13% (51
) |
| Widowed |
3.56% (12
) |
Highest level of education
| Some high school or less |
8.01% (27
) |
| Graduated high school/GED |
34.72% (117
) |
| Some College |
28.49% (96
) |
| Associate/2 year Degree |
11.87% (40
) |
| Bachelors/4 year degree |
10.68% (36
) |
| Post graduate degree |
6.23% (21
) |
Number of adults live in household
| One |
16.47% (55
) |
| Two |
67.96% (227
) |
| More than 2 |
15.57% (52
) |
Number of children live in household
| 0 |
56.97% (192
) |
| One |
18.69% (63
) |
| Two |
15.73% (53
) |
| Three |
5.64% (19
) |
| Four |
1.48% (5
) |
| Five |
0.59% (2
) |
| More then 5 |
0.89% (3
) |
Current occupation
| Unemployed |
4.17% (14
) |
| Clerical |
2.08% (7
) |
| Laborer |
4.76% (16
) |
| Management/Professional |
12.50% (42
) |
| Business Owner |
11.31% (38
) |
| Sales/Marketing |
2.68% (9
) |
| Skilled Trade |
15.18% (51
) |
| Technical/Computers |
2.98% (10
) |
| Student |
2.08% (7
) |
| Retired |
26.19% (88
) |
| Military |
0.60% (2
) |
| Government |
2.98% (10
) |
| Medical/Healthcare |
 2.68% (9
) |
| Creative Arts |
 0.89% (3
) |
| Other |
 8.93% (30
) |
Total household income before taxes in 2005
| $0-$25,000 |
7.45% (24
) |
| $25,000-$50,000 |
25.16% (81
) |
| $50,000-$75,000 |
25.47% (82
) |
| $75,000-$100,000 |
20.50% (66
) |
| $100,000-$250,000 |
18.01% (58
) |
| Above $250,000 |
3.42% (11
) |
Ethnicity
| Caucasian |
91.02% (304
) |
| African-American |
0.30% (1
) |
| Asian-American |
0.90% (3
) |
| Hispanic |
2.10% (7
) |
| Other |
4.19% (14
) |
| Decline |
1.50% (5
) |
How many AMA Pro races do you attend per season?
| 1-2 |
40.77% (137
) |
| 3-5 |
35.71% (120
) |
| 6-10 |
14.88% (50
) |
| More than 10 |
8.63% (29
) |
How many miles do you travel to the races on average?
| 1-50 |
12.24% (41
) |
| 50-100 |
14.93% (50
) |
| 100-200 |
17.61% (59
) |
| Over 200 |
55.22% (185
) |
How do you primarily get to the races?
| Drive your own vehicle |
58.46% (197
) |
| Drive rental vehicle |
1.19% (4
) |
| Fly |
3.26% (11
) |
| Fly and drive rental vehicle |
4.75% (16
) |
| Ride motorcycle |
32.34% (109
) |
Where do you stay while at the races?
| Hotel/Motel |
59.28% (198
) |
| Campground |
12.87% (43
) |
| RV/Tent at track |
7.78% (26
) |
| Home (local) |
20.06% (67
) |
Who do you come to the races with?
| Family |
24.55% (82
) |
| Friends |
33.83% (113
) |
| Both |
35.93% (120
) |
| Alone |
5.69% (19
) |
How do you follow AMA Racing?
| TV |
32.43% (203
) |
| AMA Websites |
23.00% (144
) |
| Other Internet sites |
12.14% (76
) |
| Magazines/Print |
32.43% (203
) |
How do you receive your races on TV?
| Broadcast/Network |
8.63% (27
) |
| Cable |
60.70% (190
) |
| Satellite |
30.67% (96
) |
What motorcycle racing series do you enjoy/follow?
| Motocross |
17.32% (151
) |
| Supercross |
15.71% (137
) |
| Supermoto |
8.72% (76
) |
| Flat Track |
30.96% (270
) |
| Superbike |
14.33% (125
) |
| Arenacross |
5.28% (46
) |
| Hillclimb |
7.68% (67
) |
What other racing series do you enjoy?
| MotoGP |
13.57% (117
) |
| World Superbike |
14.62% (126
) |
| NASCAR |
22.27% (192
) |
| Formula One |
8.00% (69
) |
| Champ Car/CART |
5.45% (47
) |
| Indy Racing League |
7.42% (64
) |
| Grand American |
2.44% (21
) |
| American Le Mans |
4.06% (35
) |
| NHRA |
9.28% (80
) |
| World of Outlaws |
12.88% (111
) |
Own motorcycle
| Yes, I own a motorcycle |
58.44% (187
) |
| Yes, another household member owns one |
14.06% (45
) |
| Yes, I and another member of my household own motorcycles |
19.06% (61
) |
| Nobody in my household owns a motorcycle |
8.44% (27
) |
Number of bikes personally owned
| One |
30.85% (87
) |
| Two |
18.09% (51
) |
| Three |
14.54% (41
) |
| More than three |
36.52% (103
) |
Number of bikes owned within entire household
| One |
22.52% (68
) |
| Two |
15.56% (47
) |
| Three |
18.21% (55
) |
| 4-5 |
17.22% (52
) |
| 6-8 |
11.26% (34
) |
| More than 8 |
15.23% (46
) |
Primary bike
| Touring |
34.69% (102
) |
| Sport touring |
13.95% (41
) |
| Sportbike |
9.52% (28
) |
| Cruiser |
20.41% (60
) |
| Dual-purpose |
4.42% (13
) |
| Off-road/enduro |
10.20% (30
) |
| Motocross |
5.44% (16
) |
| Mini/Playbike |
0.68% (2
) |
| ATV |
0.68% (2
) |
Secondary bike
| Touring |
16.30% (37
) |
| Sport touring |
11.89% (27
) |
| Sportbike |
16.74% (38
) |
| Cruiser |
17.62% (40
) |
| Dual-purpose |
8.37% (19
) |
| Off-road/enduro |
14.10% (32
) |
| Motocross |
9.69% (22
) |
| Mini/Playbike |
3.08% (7
) |
| ATV |
2.20% (5
) |
Where do you do your motorcycle related shopping?
| Local Dealership |
79.80% (237
) |
| Online |
12.79% (38
) |
| Catalog mail-order |
7.41% (22
) |
Do you or a member of your household own a trailer for your motorcycle
| Yes |
60.73% (184
) |
| No |
36.63% (111
) |
| No, but plan to purchase soon |
2.64% (8
) |
What type of trailer are you interested in purchasing?
| Basic |
37.50% (54
) |
| Enclosed, small |
11.11% (16
) |
| Enclosed, medium |
32.64% (47
) |
| Enclosed, large |
18.75% (27
) |
Do you plan to purchase a motorcycle in the next year?
| Yes, New |
29.18% (89
) |
| Yes, Used |
15.41% (47
) |
| No |
55.41% (169
) |
What type of motorcycle do you plan to purchase?
| Touring |
30.43% (49
) |
| Sport touring |
13.66% (22
) |
| Sportbike |
14.91% (24
) |
| Cruiser |
19.25% (31
) |
| Dual-purpose |
4.97% (8
) |
| Off-road/enduro |
7.45% (12
) |
| Motocross |
7.45% (12
) |
| Mini/Playbike |
1.24% (2
) |
| ATV |
0.62% (1
) |
Do you or anyone in your household own a truck/SUV?
| Yes |
82.55% (265
) |
| No |
17.45% (56
) |
Do you or anyone in your household plan to buy a truck/SUV in the next 2 years?
| Yes |
26.43% (83
) |
| No |
73.57% (231
) |
Do you plan to buy any of the following truck accessories in the next 2 years?
| Bedliner |
9.92% (26
) |
| Custom Weels |
11.45% (30
) |
| Tires |
30.53% (80
) |
| Stereo Equipment |
11.07% (29
) |
| Driving/Fog lights |
3.82% (10
) |
| Special Exhaust |
9.16% (24
) |
| Engine upgrades |
6.87% (18
) |
| Special Suspension Parts |
5.34% (14
) |
| Running boards |
4.20% (11
) |
| Off-road Equipment |
7.63% (20
) |
Do you maintain your own vehicles?
| Yes, general/minor maintenance only |
51.56% (165
) |
| Yes, almost all of it |
29.06% (93
) |
| No, I take it to a dealer/mechanic |
19.38% (62
) |
Does your household have a computer?
| Yes, one |
55.42% (179
) |
| Yes, more than one |
32.51% (105
) |
| No |
12.07% (39
) |
Does your household have a video game system?
| Yes |
45.91% (146
) |
| No |
54.09% (172
) |
Is your household connected to the internet?
| Yes, dial-up |
33.85% (109
) |
| Yes, cable/dsl |
51.24% (165
) |
| No |
14.91% (48
) |
Do you use a cell phone?
| Yes |
90.74% (294
) |
| No |
9.26% (30
) |
Do you own satellite radio? (XM, Sirius)
| Yes |
22.96% (73
) |
| No |
73.58% (234
) |
| No, but I plan to purchase one |
3.46% (11
) |
Do you or other members of your household drink energy drinks?
| Yes |
44.24% (142
) |
| No |
55.76% (179
) |
Do you or other members of your household drink beer?
| Yes |
72.36% (233
) |
| No |
27.64% (89
) |
How many times a month do you eat out? (All meals combined)
| 1-4 |
30.12% (97
) |
| 5-10 |
35.09% (113
) |
| 11-15 |
17.70% (57
) |
| More than 15 |
17.08% (55
) |
What activities do you enjoy?
| Major recreation sports |
5.05% (93
) |
| Hunting/Fishing |
6.02% (111
) |
| Camping |
6.84% (126
) |
| Boating |
5.64% (104
) |
| Traveling |
9.50% (175
) |
| Extreme Sports |
3.31% (61
) |
| Organized motorcycle racing |
9.71% (179
) |
| Recreational motorcycle riding |
10.74% (198
) |
| Working out/fitness training |
3.80% (70
) |
| Working with tools (mechanical) |
6.02% (111
) |
| Watching TV |
8.52% (157
) |
| Rent Movies |
3.53% (65
) |
| Going out to the movies |
4.67% (86
) |
| Going out to Dinner |
9.01% (166
) |
| Going out to Night Clubs |
3.31% (61
) |
| Going out to Concerts |
 4.34% (80
) |